IP Myth and Fact

Entrepreneurs, let’s clear up a common misconception: intellectual property (IP) isn’t as expensive as you think. In fact, it’s more of an investment than a cost. Yes, there are fees involved in getting trademarks, designs, copyrights or patents, but think of it as protecting your hard work and your business. When protecting and registering your […]

What is IP?

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Did you know?

In 1971, the legendary Nike logo was created by Carolyn Davidson while she was a graphic design student! 🎨. For her work, The company was able to pay her only $35! ($2 per hour). This serves as a powerful reminder that building a successful brand isn’t about the size of your budget, but the strength […]